“The NEW Eugene Schwartz Package”
A New Way to Master His Copywriting Techniques
Eugene M. Schwartz is one of the best copywriters of all time.
His “Hit Ratio” (the percent of winning ads) was 85%, one of the highest in all copywriting history. That’s like a baseball player having a batting average of 850.
That kind of a record is unheard of in the marketing world.
Rodale, one of his clients, was able to sell millions of books using the copy he wrote for them, and no copywriter, staff, or freelancer was ever able to outperform his copy.
He wrote one ad that sold 1.98 million copies of a single $25 book.
That’s nearly $50 Million!
And just from one book!
He also wrote the ad that started Boardroom Reports, one of the most successful direct response companies of all time.
His headline for that copy was:
“Read 300 Business Magazines in 30 Minutes.”
The company started in with only $3,500 and quickly grew to annual sales of more than 50 million.
He wrote more winning direct response copy than perhaps any other copywriter in history.
One favorite was his classic that sold a book on Chinese medicine.
Maybe you remember the headline:
“How Modern Chinese Medicine Helps Both Men and Women
Burn Disease Out of Your Body Lying Flat on Your Back,
Using Nothing More Than the Palm of Your Hand!”
Or how about these classic Eugene Schwartz winners?
“71-Year-Old Man Has Sexual Congress Five Times a Day!”
“I’ll Make You a Mental Wizard in One Evening! Here, At Last, is Your Chance to Gain the THINKING-MACHINE MIND You’ve Dreamed About….”
“How To Beat the Giant Food Companies and Save Up to 95 Cents on Every Dollar…”
So, how can you get into the secret mindset of this legendary copywriter and start writing HIS kind of blockbuster copy?
Up until now, the only way was to study and master his book: Breakthrough Advertising. It’s a great book and one that you should have, even as expensive as it is. One person who bought this book and studied it said it helped raise his net worth from $100 Thousand to $10 Million. WOW!
But the truth is:
it’s a HARD book to learn from. Even top copywriters find it challenging.
If you have the book and have tried to master its techniques, you know what I mean. It’s a lifelong study project.
Well, It Doesn’t Have To Be That Way Because…
Now there’s a better, faster way to improve your copy. It will have you mastering Gene’s writing technique and making money while doing it.
And after using this method, then his book, “Breakthrough Advertising” will start to become easier to understand and apply. After all, Eugene Schwartz authored the book only AFTER he had written all his famous ads that got spectacular results.
What you want to do is get so familiar with Gene’s copy that when you go back to read the book, the principles will JUMP OUT AT YOU and be much clearer and easier to understand.
You see, one of the best ways to acquire the skill of another copywriter is to read and study all of their copy, not just the headlines but the actual ads themselves.
This was sadly missing in Gene’s book, it only had five actual ads in it. But I’ve tracked down and curated more for you. Here is a composite picture of them:
204 of Eugene Schwartz’s Ads
All told I’ve curated 204 of his ads for you to study and learn from.
Here is a list of all the ads you get:
List of Headlines for All 204 Eugene Schwartz Ads:
- Alleviate Your Knee Pain Now
- An Automatic Income For Life of $20,000…$50,000$100,000 a Year Without Working…from a Business That Runs Itself -II GS
- Any One Of These Smart Secrets may make you $20,000, $50,000, even $100,000 this year alone – 2col ERI GS
- Any One Of These Smart Secrets may make you $20,000, $50,000, even $100,000 this year alone – 3col ERI GS
- Are The Foods You Are Eating Today Starving Your Brain – II GS
- Are You Ready To Use SELF-HYPNOTISM To Make Life Give YOU What You Want – IB GS
- At 42, I Have To Cut 2 Inches Off My Hair Every 2 Months – GS
- At Last A Plastic Surgeon’s After-Shave Lotion…That Protects Your Face Against the Unnecessary Ravages of Time – II NN33 GS
- At Last A Plastic Surgeon’s Diet – GB 1134 GS
- At Last A Plastic Surgeon’s Diet – IB 2901 GS
- At Last Instant Beauty – II GS-E.jpeg”
- At Last Instant Relaxation
- At Last Natural Face Lifting By Exercise – IB GS
- At Last The Complete Mathematics Education You’ve Always Dreamed Of – II GS
- Automatically Brings You Anything You Desire -GS
- Avatar Power Chants Guaranteed To Bring Results – IB 12944 GS
- Begin Your Middle Years at 70, 80, Even 90 – IB GS
- Break All The Rules And Win A 35 Year Old Body at 50-60-70-and Beyond – GS II 1968
- Builds You A Memory In 4 Short Weeks So Powerful It Is Beyond Your Wildest Dreams Today – II6colSmall-GS
- Builds You A Memory In 4 Short Weeks So Powerful It Is Beyond Your Wildest Dreams Today – II-GS
- Burn Disease Out Of Your Body – II R-1 GS
- Burn Disease Out Of Your Body lying flat on your back, using nothing more than the palm of your hand
- Can You Afford $10 A Week To Become a Millionaire – II PA-2 GS
- Can You Spot The 6 Fatal Errors In This Check – II GS
- Cash In on All the Payments, Services, and Benefits the Government Owes You, 10,000 Benefits – Millions In Services And Payments..
- Change Your Life Next Week – NCS GS
- Clinical studies find that most overweight people are lacking in these 8 fat burning nutrients – BR BSP504 GS
- Complete Book of Sewing – NCS 8-18 GS
- Do You Have the Courage To Earn Half A Million Dollars A Year – GS II 1967
- Do You Have The Courage To Earn Half A Million Dollars a Year – GS
- Doctor Reports New Miracle Diet Cures Arthritis – IPP AR63 GS-2
- Doctors In Sweden Say There IS A Cure For Arthritis – GB GS
- Doesn’t Just Shrink Fat Cells, But Destroys Them – IB GS
- Don’t Pay 1 cent More For Gas This Year Than You Did Last – II GS
- Don’t Pay A Penny For This Book Till It DOUBLES Your Power To Learn -GS
- Don’t Pay a Penny Till This Course Turns Your Mind Into a Mental Magnet -GS II
- Don’t Pay One Penny Till This Course Turns You Into a Human-Computer – II GS
- Every Cell Of Your Face Has a Clock In It. Here’s how to wind those clocks backward – IB GS
- Famous Doctor Book of a Million Homes – NCS GS
- Fantastic New $3 Rose Never Seen Before – Hale’s GS
- Fat Destroyer Foods – IB GS
- Feel 20 Years Younger Live 20 Years Longer – GS
- Flaming Torch Arrives From Canada Who Ever Heard of 17000 Blooms from One Single Plant-1958 GS
- Food Is Your Best Medicine – II FW-7 GS
- Food Is Your Best Medicine – II FW-9 GS
- Food Is Your Best Medicine – II GS-1
- FREE 30 Ingenious Super Money-Makers You Can Use Tomorrow – II BA-3 GS
- FREE 30 Ingenious Super Money-Makers You Can Use Tomorrow – II GS
- FREE 30 Ingenious Super Money-Makers You Can Use Tomorrow – II NYT-6 1969 GS
- From 4 Packs A Day to Zero, In 4 Hours-II GS
- Full Grown Trees One Foot Tall – MFI B5 GS
- Get up to 12 Miles MORE Per Gallon from Your Car – GS
- Give Me One Evening Give Me One Evening And I’ll Give You a Push-Button Memory Like This – 1959 FF GS
- Give Me One Evening Give Me One Evening And I’ll Give You a Push-Button Memory Like This – 1961 MRB GS
- Great Free Gift Offer to Introduce You to The Ladies Home Journal Cook Book Club – LHJ 2611 GS
- Guaranteed To Improve Your Child’s School Marks or you pay nothing – UI NT1 GS
- Guaranteed To Improve Your Child’s School Marks or you pay nothing – UI SPD-325 GS
- Has this man developed the power to see into the future and control his own destiny – II GS
- Has this man developed the power to see into the future and control his own destiny – II PA-1 GS
- Her Eyesight Was Born Again Returned To Normal In A Single Day – II 113 GS
- How I Made a Million in Mail Order (Cossman 1964).pdf_page_1
- How The Beautiful People Get Rid of Both Cellulite And Ordinary Fat – Without Really Dieting – IB GS
- How The Beautiful People Get Rid Of Both Cellulite And Ordinary Fat- Without Dieting – IB GS
- How The Beautiful People Get Rid Of Both Cellulite And Ordinary Fat- Without Dieting – IB-1col GS
- How To Avoid Lawyers – GLSB 1355 GS
- How To Avoid Lawyers II GS
- How To Buy Money Cheap – II FSF7-7 GS
- How To Buy Money Cheap II GS
- How To Correct Your Own Back Troubles
- How to Defend Yourself Against the Human Parasites Who Want to Rule Your Life – II GS
- How To Eat Your Way Out Of Fatigue – II FW-24 GS
- How To Eat Your Way Out Of Fatigue – II NY-12 GS
- How To Feel Younger Longer – GS
- How To Give Your Child the Top Grades in School He Deserves – ERI GS
- How To Give Your Child The Top Grades in School He Deserves GS
- How To Grow Thousands of Flowers Without Dirtying Your Hands – Namm Loeser’s GS
- How To Grow Thousands of Flowers Without Dirtying Your Hands – Weill’s GS
- How To Grow Thousands of Flowers Without Dirtying Your Hands -Jordan’s GS
- How To Learn Without Studying – ALI GS
- How To Live To Be A Hundred – ERI 3col NYM-6 GS
- How To Live To Be A Hundred – ERI 5col WE-1 GS
- How to lose weight while you eat more often – Mazola 505 GS
- How To Make Anybody Like You – ERI GS
- How to Make Up to 13.5% on Your Savings or More All Fully Insured – II FW-5 GS
- How to Make Up to 13.5% on Your Savings or More All Fully Insured – II GS
- How to Make Up to 13.5% on Your Savings or More All Fully Insured – II PA-15 GS
- How to Make Up to 13.5% on Your Savings or More All Fully Insured – JN L-699 GS
- How To Pick Men – GS
- How To Read People Like A Book – II GS
- How To Rub Your Stomach Away – PRI FW105 GS
- How To Say Goodbye To Your Middle-Aged Body IB GS
- How To Stay Young till 90 -II GS
- How To Stay Young till 90 -II PA-1B GS
- How To Stroke Wrinkles Right Out Of Your Face – II NY-3 GS
- How To Turn Your Child Into a Classroom Wizard – 1964 GS
- How To Turn Your Child Into a Classroom Wizard – 1966 GS
- How To Turn Your Child Into a Classroom Wizard – 1966-2 GS
- How To Turn Your Child Into A Classroom Wizard – ERI 6 col PA-1 GS
- How To Turn Your Child Into A Classroom Wizard – ERI P-HM7 GS
- How to Turn Your Mind Into A Mental Magnet – GS
- How Your Body Can Make You Rich – II GS
- I found a crazy, lazy way to reduce – II FW-11 GS
- I found a crazy, lazy way to reduce – II GS
- If You Retain Fluids, Then Try Carlton Frederick’s Cave-Woman Reducing Diet Right Now – IB GS
- If You’re Over Thirty This Is The Best Exercise You Can Do For Your Face, Your Body And Your Heart – II GS
- I’ll Make You A Mental Wizard – 2pg Harry Loraine GS
- I’ll Make You A Mental Wizard As Easily As This – ERI-3col GS
- I’ll Make You A Wizard In One Evening – ERI 2col 2-17-1063 GS
- Improve Your Child’s School Marks and Open the Door to the Wonders of Life – CPC J-104 GS
- Information Machine – ALI NT1 GS
- Introducing Super Hypnotism – IB 9466 GS
- Is It Immoral To Make Money This Easily – ERI GS
- Is it true This Amazing Psychic Perceptor brings you Wealth, Love and Power Beyond Belief – GS
- Is It Worth $2 To You To Banish Ugly Cellulite Forever – IB GS
- Is This The World’s Easiest Yoga – IB GS
- Is This The World’s First Spot-Reducing Diet – II GS
- Is This The World’s Most Powerful Healing Food – IB GS
- Let me show you the secrets of White Witchcraft – IB KB GS
- Let This Machine Work On Your MInd For One Evening – ERI GS
- Look Years Younger, Pounds Lighter in ten short days – ERI GS
- Miracle Fat-Burning Foods – GB 6139 GS
- Miracle Fat-Burning Foods – IB GS
- New inflatable Air Shorts provide pneumatic support plus massage to help you slenderize where you need it most –
- No-Diet Reducing with New Wonder Drug for Fat People – GS
- Now A Tranquilizer Pill Without A Doctor’s Prescription – NASC T-20 GS
- Now A Tranquilizer Pill Without A Doctor’s Prescription Released To You For The First Time – NASC T-4 GS
- Now Automatic Learning With The Information Machine – ALI PA-7 GS
- Now Gertrude Enelow says Throw Away Your Pillow II GS
- Now Gesell Institute Child Specialists Give You the Answers You Urgently Need – NCS GS
- Now Run Your Car Without Spark Plugs – GS
- Now The Miracle Gas-Saver That Europe Couldn’t Hide – ESI RB-5 GS
- Now The Miracle Gas-Saver That Europe Couldn’t Hide – ESI RB-42 GS
- Now The World’s Greatest Minds Force-Feed Their Knowledge Into Your Brain — Automatically – 1969 ALI GS
- Now Turn Your Mind Into A Mental Magnet – ERI FW 7-2 GS
- Now Turn Your Mind Into A Mental Magnet – ERI NYB-3 GS
- Now, Stretch Your Way To A Beautiful Body in exactly Two utterly delicious minutes a day – II FW-26 GS
- One Day With This Man Could Make You Rich-Joe-Cossman-TN II GS
- Overcome Arthritis NCS GS
- Overcomes the Body Chemical that keeps you fat Eugene Schwartz
- Pain-Causing Poisons Literally Pour Out Of Your Body – IB GS
- Pick Yourself a Fortune from the Money Trees – NCS FWB-7AB GS
- Public Invited – No Cost FREE LECTURE How To Make Money – GS
- Secrets of Eastern Super-Men Revealed To West At Last – II GS
- Secrets of Old-Time Bird Lore & Modern Bird Psychology Attract & Hand Tame Wild Birds = NCS GS
- Send Us 10 cents and We’ll Show You How To Cast Your Own Professional Horoscope – UBC GS
- Sexual Fulfillment After 40 – II 1965 GS
- She Sells Youth – II FW GS
- She Sell Youth – II PA-29 GS
- She Sells Youth – II GS
- Spray Job Finish 648 Sq Inches in 3.5 Seconds
- Sweden’s Miracle Formula That Makes Skin Look Young Again – GS
- Take Food, Not Medicine, If You Suffer From Any One Of These – GS
- The British Miracle That Creates Super Plants – GS
- The Complete Book of Sewing NCS FW 4-27 GS
- The Information Machine – ALI NY-5 GS
- The Seven deadliest crimes against yourself – Are you guilty of any of them – FS GS
- The Seven Deadliest Crimes Against Yourself, Are you guilty of any of them – JN GS
- The Springtime of A Man’s Life Should Begin at 55 – II GS
- The Springtime of A Woman’s Life Should Begin At 55 – II GS
- These Simple Tricks Will Show You How To Turn Yourself Into A Learning Machine – ERI PA-11 GS
- This book could remove your fear of death forever – II NYB-14 GS
- This book prevents backaches causes by plowing, hoeing, weeding cultivating and spraying – Rodale GS
- This Woman Is Slimming Her Waistline By Blowing Out the Candles On An Imaginary Cake – II GS
- To the Man Who Will Settle for Nothing Less than the Presidency of His Firm – GS
- Turns up your Digestive Furnace and burns flab right off your body – II GS
- Turns up your Digestive Furnace and burns flab right off your body – II PA-2 GS
- Use Your Newspaper to Boost Your Child’s Grades – GS
- Wake Up Sleeping Glands – IB GS
- Want To Bowl More Strikes – NCS FW 6-1 GS
- Weird New Sonic Lure Caught Fish Like Crazy – SL PA6-2 GS
- Why Haven’t People In Debt Been Told These Facts – NCS GS
- Why Haven’t TV Owners Been Told These Facts – BS-4col GS
- Why Haven’t TV Owners Been Told These Facts – BS-5col GS
- Why Haven’t You and Your Family Been Told These Facts – NCS GS
- Why Models Stay Young Till Sixty – IB 6700 GS
- Why Models Stay Young Till Sixty – IB-small GS
- Will This Be The Most Explosive Turn-Around In The History Of The Stock Market – II GS
- Work All you Want And be a Better Wife and Mother because of it – II GS
- World’s Easiest Yoga – IB 6844 GS
- World’s Easiest Yoga – II FW-28 GS
- World’s Easiest Yoga – II PHM-5 GS
- World’s First Effortless Exerciser – II GS
- World’s First Spot Reducing Diet – II FW-5 GS
- World’s First Spot Reducing Diet – II PA-11 GS
- You Are Twice As Smart As You Think – ERI 3col NYM GS
- You Are Twice As Smart As You Think – ERI 4col FW-11 GS
- You Can Get Almost Immediate Relief from Aches and Pains All Over the Body – IB 12491 GS
- You Can Lose 20-40-60-80 Even 100 Pounds and Never Gain an Ounce of it Back – II FW7-13 GS
- You Can Lose 20-40-60-80 Even 100 Pounds and Never Gain an Ounce of it Back – II GS
- You Can Lose 20-40-60-80 Even 100 Pounds and Never Gain an Ounce of it Back – II PA-39 GS
- You can make your face look as though time was running backwards – IB GS
- You Can Manage Almost All But The Most Grievous Illnesses Entirely By Yourself – IB GS
- You May Suffer From This SECRET SICKNESS That Makes Millions Of People Weak And Weary All Their Lives – IB 2929 GS
- You May Suffer From This SECRET SICKNESS That Makes Millions Of People Weak And Weary All Their Lives – II GS
- You Should retire, not at 65 but at 90 With The Vision Of One Hundred Healthy Happy Years
- You Will Lost Up To 100 Pounds Per Year and Never Gain an Ounce of it Back – II PA-21 GS
- Your Body Is Twice As Young As You Think – ERI GS
- Your Eyes Can Heal Themselves- IB GS
- Your Nernes Can Cure Themselves – IB 7757 GS
- Your Nerves Can Cure Themselves – IB GS
- Zoysia Grass Is A Good Investment Plug It In Save Time & Money – GB 536 GS
- 37 Ingenious Spare Time Businesses That Require almost no investment – II GS
- 100,000 Miles Without A Single Major Repair – GS
- A Chiropractor’s Treasury of HEALTH SECRETS – IB GS
Notice that there are some ads that have the same headlines. They are included for a specific reason.
Although they are selling the same product, they differ in either copy and/or layout/visuals.
The reason for including these variations is because it is very instructive to see the changes.
You will get to see, in the case of fitting the promotion into a smaller space, what Gene felt was the most important parts of his message.
Notice that at the end of each headline is a special designation I’ve added. These designations show an abbreviation for the company selling the product, the response code that shows which insertion the ad is placed, and a “GS” that indicates copy was attributed to Gene Schwartz (aka Eugene M. Schwartz).
Sometimes I include the date of publication but mostly not.
This collection has taken years to put together…
and even after it was assembled I spent weeks going over each and every one of them, using expensive software to straighten them, improve their readability as much as possible, and remove ink splashes/other imperfections. In some cases, due to poor digitizing, I had to even reconstruct some parts of the ads.
It has been a long and involved project but the result is worth it.
This Is The Clearest, Most Complete Collection Of Gene’s Works That Has Ever Been Assembled
But it’s not just a collection. It’s the best starting point for advancing your copywriting skills. And…
Here’s What Makes This Collection Better Than Any Other:
- Each file is labeled with it’s headline, so you can easily locate whichever ad you’re looking for
- You get them in JPG format, so you can easily view them and page through them. No more opening an endless number of PDFs to discover the one you’re looking for…or paging through a big PDF to try to find it.
- Each ad has been improved for readability – skews have been corrected, blurry copy/images have been sharped, ink blotches/spots from either the printing or digitizing process have been corrected…and in some cases badly reproduced sections have been reconstructed as close as possible to the original.
Take this collection and use it with the method in my new special report, “How To Turn Your Swipe File Into A Gold Mine – The Copywriter’s Secret Weapon” and…
Watch Your Copywriting Skills,
Results, and Fees Just Skyrocket
Now you can learn directly from the direct marketing legend Gene Schwartz.
His ads were big winners. And NOW you can have not just the headlines but the actual ads to study, complete with all the copy that Gene wrote that followed these headlines.
You can read and study these winners and many others.
It’s all right here in this NEW Eugene Schwartz Package.
Gene had a client list that read like the “Who’s Who” of direct marketing –
- Joseph E. Cossman,
- Harry Lorayne,
- Bill Bartman,
- and dozens more.
“I worked directly with Gene at Rodale from 1985 until his death,” says Pat Corpora of HCI Direct. “He wrote dozens of direct mail controls for me and contributed more than any other writer to our success.”
With this package, you get to look into the copywriting mind of one of the top copywriters of all time and learn from the master himself.
204 Eugene Schwartz Ads
What You Can Expect To Get Out of This Package…
An insight into one of the greatest copywriting geniuses of all time.
This collection of 204 of Gene Schwartz ads and 3 direct mail packages sell for only $297.00, less than you’d make from one mediocre landing page.
Yet, this collection will keep paying off for you for the rest of your life. Even if it only increased your rate for one sales letter by only $300, it would more than pay off for itself.
But, let’s be realistic here. It could easily double, triple, quadruple and maybe even 10X what you are now charging for just one sales letter. Now multiply that by the number of sales letters you could potentially write in your lifetime and you can begin to see the value in such a collection.
Then, of course, there’s the case that by improving the quality of your sales copy, you’re not only likely to up your fees but you are much more likely to be in demand and that will raise the number of sales copy assignments you will be given.
So, you can see that this package is probably worth many thousands of dollars in increased income for you and a fair price for it could easily be in the the thousands of dollars and it would still be worth every penny you pay for it today.
So, act now and get this before I come to my senses and start charging what it’s really worth.
ALL of the package is INSTANTLY DOWNLOADABLE to your computer right after you complete your order.
I’m sure you’ll be pleased with what you get. Check it out. It comes with a 30-day, no-questions-asked, money-back guarantee:
So, act now and start your rise to copywriting stardom.
It’s easy to do. Just click on the “ADD TO CART” button below.
My Very Best to You,