Robert Collier Letter Book #1
EXTREMELY RARE in that this is the original hardcover version WITH DUST JACKET. Finding a copy with a dust jacket is so rare that I’ve only seen two and I own both of them. This one is the Sixth Edition 1950, 463 pages (not counting the 14 frontispiece pages, so 477 total).
This book deals with writing direct response letters, although the basic principles can and are used today to write sales copy for web pages, VSLs (Video Sales Letters), emails, etc.
Inside is clean and in excellent condition. Dust jacket has four missing pieces. See the photos for the exact condition. The dust jacket has been preserved from further deterioration by a plastic library-quality covering.